Once there will be no more digits to use for displaying price per gallon they will be forced to display price per liter as it still could fit
I want a liter of cola with my burger, and hold the spit.
AmericanLiters.
Aka Gallons… 😂
This would be funny af
Many US gas stations switched to liters for a while during the original “gas crisis” in the 70s. One crooked station near my house switched to liters without saying so - they simply covered or removed “gal” on the price signs, so they said like $0.85 with no units, so the price for a gallon was over $4. To further hide it, when customers asked to fill the tank the attendants only put in about a quarter tank, so the price would be realistic for a fillup measured in gallons. It pissed off one guy so much he stood in front of the place for about a month with a ginormous sign that said “BUYER BEWARE! REG OVER $4/GAL”.
I think a court would side with the drivers in a case about this.
I’m not really sure that ruling will stay nowadays
God bless America.
Love him
Is this gonna be like that time Americans didn’t buy the 1/3lb burger from Burger King because they thought the 1/4lber from McDonald’s was bigger. As an American myself, and a teacher for over a decade, people are legitimately retarded. I’m surprised shoes with laces is still the norm TBH.
Don’t get RivalArrival startered
Pretty sure the 1/3lb burger fiasco was Whataburger, but yeah, a LOT of consumers are that dumb.
A&W actually.
The death throes of an empire. Dangerous thing, that.
The Americans will summon quarts or some other unholy measurement.
1 quart = 1.14 litre. Price per quart will be lower than price per litre, so you’re definitely correct. If it was the other way around I’d say there could be some wiggle room for the marketing benefit, but alas that is not the case.
“It comes in Pints?!”
200 per fillup.
I mean 1 gal = 4 quarts. No weird math needed for all the mpg people or anything. Just x4 for quarts.
Gas will finally be “$2” again…
That’s what I thought too. It would make way too much sense to switch to an actual standard
Get your subscription to gas today!
I think the whole planet is already on a subscription plan.
Subscription planet, as it were.
It’s way too much to be subscribed to society though. Should just stop paying my taxes and become a pirate 😞
This would literally work. If one station has $9.49 (/gal) on its sign and the station across the street is $3.79 (/L), there are absolutely enough dumb Americans who will line up for the more expensive gas with the lower number.
A&W nearly went bankrupt because Americans couldn’t figure out that 1/3lb is more than 1/4lb. This is a good idea.
A&W nearly went bankrupt because Americans couldn’t figure out that 1/3lb is more than 1/4lb.
Myth.
Anyone who had their 1/3lb burger knows why A&W nearly went bankrupt, and it had nothing to do with the size of the patty.
It was easily the worst burger I’ve ever experienced.
“Americans don’t understand fractions” is the marketing they used to save face. The reality is that they didn’t have any repeat customers.
The firm eventually conducted a focus group to discover the truth: participants were concerned about the price of the burger. “Why should we pay the same amount for a third of a pound of meat as we do for a quarter-pound of meat?” they asked.
It turns out the majority of participants incorrectly believed one-third of a pound was actually smaller than a quarter of a pound.
They didn’t almost go bankrupt, but yes they did have a focus group where the majority of people did not understand fractions.
That literally only comes from A&W themselves, and the first mention of it was in the memoir of the former CEO at the time.
After he released his memoir trying to rehabilitate his image after being released from prison for fraud.
Not exactly a reliable account. There are zero other sources for the myth than the chain itself.
Focus groups commissioned by the company get the results that the company wants. That is the entire point.
Are you saying the company wanted results saying people didn’t understand 1/3 is more than 1/4?
That would be stupid.
Yes, that is exactly what they wanted.
Ever hear the phrase “couldn’t sell water in a desert”? A damning claim of incompetence, right?
The A&W marketing team couldn’t sell a hamburger to Americans.
Americans.
They couldn’t figure out how to sell this hamburger. To Americans.
Americans aren’t particularly known for their rejection of fast food burgers, but here is a fast food burger, and here are Americans, noses upturned at the prospect of ordering it.
A&W desperately needed a scapegoat, and “Our customers are stupid” was easier to swallow than their nasty-ass burgers.
Got some proof on that besides “trust me bro”?
It would be a way to hide the quality problems with the burger.
Got some proof on that?
No. Got some proof for your side?
When you order one turd sandwich from my restaurant and never come back for another, the problem isn’t that you think my 1/3 lb turds are smaller than BKs 1/4lb patties.
The focus group did not capture the reason why the people who did buy it didn’t become repeat customers. It was a fucking awful burger.
Are you serious dude? If i went to a restaurant, and thought I was paying MORE money for LESS food i would never go back. But go on your rant about how much you hate A&W or whatever.
And I’m betting if you went to a restaurant and the food was absolutely terrible, you wouldn’t go back either, or at least wouldn’t order that same, terrible meal.
A&W is great. They’re one of the last drive-in restaurants in my area. I have coney dogs and root beer floats every time I go. But their 1/3lb burgers were so complete shit that I won’t even try their burgers now. Their burgers were worse than DQ’s. Worse than cafeteria burgers. They could have made them twice as large, and they still wouldn’t have sold, because they were utter shit.
Focus group is the same group as those that do phone surveys.
Not representative of the norm, who like to do either about as much as jury duty.
Exactly. To have been confused about the price they’d actually have to have gone there. Which I don’t believe ever happens.
Oh, I’m sorry. Are you one of the people who thought fractions were confusing? I’ve never met someone over the age of 8 who couldn’t figure them out.
(never mind–replied in wrong place)
Who went to A&W for anything other than root beer floats and why were they allowed in public while being so wrong?
Liters are communist.
We’re switching to pints!
I could actually see quarts happening
Pieces of eight.
A King’s measure!
Damn French communists! Wait, what??
they’ll just tape 1 in front of display
Exactly! It’s the same thing they did after gas went over a dollar per gallon.
In the 70’s when gas broke $1.00 per gallon and most pumps couldn’t handle it, they just set the pumps to half the price and charged double that when you went in to pay. Pump would say $5 and you paid $10. That would be a lot harder today since rarely are people paying inside.
They will change the advertised price to quarts, it’s much easier for the and it will mess with people because prices will look 4 times lower but it is 4 times less liquid.
Lol I can see the boomer tantrums now
Naw, just post like 10.2… the exact pennies doesn’t matter really. It would get printed on the receipt still, but doesn’t need to be displayed everywhere.
Yeah, especially since we got rid of the penny 🙃
