Let’s not forget that they were fined $5 billion for deliberately misleading users about how their personal data was used in regard to the Cambridge Analytica scandal that effectively swayed over 200 elections all over the world, including both Brexit and Trump’s 2016 presidential campaign.
Seriously, everyone seems to have forgotten about that shit and it’s fucking insane.
Cambridge Analytica was a company that used machine learning algos on Facebook user data to target hyper-specific political propaganda to many small segments of voters, rather than few large segments. They spent years testing and refining their process in the developing world in preparation for deployment in the West.
Steve Bannon was the VP. As soon as they pulled off Brexit, he left to head up Trump’s campaign using the same techniques.
Let’s not forget that they were fined $5 billion for deliberately misleading users about how their personal data was used in regard to the Cambridge Analytica scandal that effectively swayed over 200 elections all over the world, including both Brexit and Trump’s 2016 presidential campaign.
Seriously, everyone seems to have forgotten about that shit and it’s fucking insane.
Precisely why I don’t use Facebook anymore. Fuck 'em.
I never heard about this. What happened here?
Cambridge Analytica was a company that used machine learning algos on Facebook user data to target hyper-specific political propaganda to many small segments of voters, rather than few large segments. They spent years testing and refining their process in the developing world in preparation for deployment in the West.
Steve Bannon was the VP. As soon as they pulled off Brexit, he left to head up Trump’s campaign using the same techniques.
https://en.m.wikipedia.org/wiki/Cambridge_Analytica
To add to what others are saying, I’d recommend taking a look at the documentary The Great Hack.