Yup - in the US, pick-ups and SUVs are categorized as “light trucks,” which have different fuel efficiency and emission standards and are therefore more profitable to produce.
Add to that some clever marketing to the effect of “big car = more manly/safe” and boom, now you see these big, stupid, fuel-ineffecient, dangerous vehicles everywhere.
Yup - in the US, pick-ups and SUVs are categorized as “light trucks,” which have different fuel efficiency and emission standards and are therefore more profitable to produce.
Add to that some clever marketing to the effect of “big car = more manly/safe” and boom, now you see these big, stupid, fuel-ineffecient, dangerous vehicles everywhere.
Good job 👍
Not just that but the standards are also more lenient if the car is larger for its class which is part of why even small cars are bigger now.