This doesn’t make any sense. The reason Valve hasn’t been acquired is because it’s privately owned and not up for sale, not because it doesn’t have “enough profit”. In fact it’s extremely profitable, for all we know.
Sure, another company could come along and build a competitor. It’s happened already multiple times, and Steam is doing just fine despite some major titles these days being exclusive to other platforms. Unless Steam drops the ball on something big time, it’s unlikely that people will move to another platform en masse, especially one that is less focussed on consumer interests. No-one can just come in and “take capital away” from Steam, whatever that means, by building a competitor that sells advertising space and “monetizes user data” — they need users first.
… And then there’s the fact that Steam is already “selling advertiser space” today. Games don’t just get featured on their storefront because Gabe likes them. They make deals with publishers for this.
I don’t have the article on hand, but there is a publication from a steam store employee explaining exactly how to get your game onto the front page. The gist of it is that you don’t have to pay Valve. It’s about community engagement (your publisher, I guess).
I’ve read that, IIRC. It was about getting featured organically though. Steam runs promotions for certain game series or even publisher catalogues frequently, with large custom graphics and usually a sale. Obviously I have no way to know for sure, but I can’t imagine that Valve doesn’t get itself paid for those.
The idea is less that someone makes a competitor and then they actually compete. The idea is that a competitor service is able to lock away one or several big titles, like, say, overwatch, league, fortnite, or whatever else, behind exterior launchers that are maybe more free to do data harvesting. Then, that competitor theoretically eats away more and more of the largest market share, and tries to drive those users from just using their platform for a single game, to maybe using multiple games, maybe with something like a games pass or with free weekend deals or whatever. Once they have that market share, they can give developers better margins, since they’ll be selling customer data at a profit and steam won’t be, maybe with some sort of exclusivity contract baked in, purposely undercutting steam. Then, steam’s been put on the back foot, and the rest is just kind of what has happened to streaming services.
It’s a market, markets trend towards short term gains strategies over long term gains strategies because having faster short term gains means you can more easily crush your competition. It’s like age of empires 2, the first couple minutes of the game is the part that matters the most. That being said, steam has been around for quite some time, and has a good amount of brand loyalty and goodwill built up, and that doesn’t seem to be slowing down anytime soon as they keep one-upping their competition with actual improvements to their platform, like family sharing, screencasting, big picture mode, increased controller support and reassigning, and a full standalone version of linux, that basically all their competitors seem incapable of. So maybe steam has enough of a headstart that, even with a long term gains strategy, even with a, basically, non-evil mentality, they can stay afloat. Who can say.
This doesn’t make any sense. The reason Valve hasn’t been acquired is because it’s privately owned and not up for sale, not because it doesn’t have “enough profit”. In fact it’s extremely profitable, for all we know.
Sure, another company could come along and build a competitor. It’s happened already multiple times, and Steam is doing just fine despite some major titles these days being exclusive to other platforms. Unless Steam drops the ball on something big time, it’s unlikely that people will move to another platform en masse, especially one that is less focussed on consumer interests. No-one can just come in and “take capital away” from Steam, whatever that means, by building a competitor that sells advertising space and “monetizes user data” — they need users first.
… And then there’s the fact that Steam is already “selling advertiser space” today. Games don’t just get featured on their storefront because Gabe likes them. They make deals with publishers for this.
I don’t have the article on hand, but there is a publication from a steam store employee explaining exactly how to get your game onto the front page. The gist of it is that you don’t have to pay Valve. It’s about community engagement (your publisher, I guess).
I’ve read that, IIRC. It was about getting featured organically though. Steam runs promotions for certain game series or even publisher catalogues frequently, with large custom graphics and usually a sale. Obviously I have no way to know for sure, but I can’t imagine that Valve doesn’t get itself paid for those.
The idea is less that someone makes a competitor and then they actually compete. The idea is that a competitor service is able to lock away one or several big titles, like, say, overwatch, league, fortnite, or whatever else, behind exterior launchers that are maybe more free to do data harvesting. Then, that competitor theoretically eats away more and more of the largest market share, and tries to drive those users from just using their platform for a single game, to maybe using multiple games, maybe with something like a games pass or with free weekend deals or whatever. Once they have that market share, they can give developers better margins, since they’ll be selling customer data at a profit and steam won’t be, maybe with some sort of exclusivity contract baked in, purposely undercutting steam. Then, steam’s been put on the back foot, and the rest is just kind of what has happened to streaming services.
It’s a market, markets trend towards short term gains strategies over long term gains strategies because having faster short term gains means you can more easily crush your competition. It’s like age of empires 2, the first couple minutes of the game is the part that matters the most. That being said, steam has been around for quite some time, and has a good amount of brand loyalty and goodwill built up, and that doesn’t seem to be slowing down anytime soon as they keep one-upping their competition with actual improvements to their platform, like family sharing, screencasting, big picture mode, increased controller support and reassigning, and a full standalone version of linux, that basically all their competitors seem incapable of. So maybe steam has enough of a headstart that, even with a long term gains strategy, even with a, basically, non-evil mentality, they can stay afloat. Who can say.