“As the social media landscape ebbs and flows, the team at BBC Research & Development are researching social technologies and exploring possibilities for the BBC. One part of our work is to establish a BBC presence in the distributed collection of social networks known as the Fediverse, a collection of social media applications all linked together by common protocols. The most common software used in this area is Mastodon, a Twitter-like social networking service with around 2 million active monthly users. We are now running an experimental BBC Mastodon server at https://social.bbc where you can follow some of the BBC’s social media accounts, including BBC R&D, Radio 4 and 5 Live. We hope to be able to add more accounts from other areas of the BBC at some point.”

    • 💡dim@lemmy.world
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      1 year ago

      exactly this, they can control what is on it, give their journalists, shows, etc accounts and it being a self contained hub for everything bbc, while interacting with rest of the fediverse.

      Im guessing they will also get more statistics and information from hosting it themselves as well. its a no brainer.