So that if you paste a link to one of those big social media platforms, it offers to replace it with a working alternative front-end.
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Lemmygrad has a bot that replies with mirrors to posts that contain non-free platforms: https://lemmygrad.ml/u/TankieReplyBot
Here’s the code if you want to run your own: https://gitea.elara.ws/Elara6331/lemmy-reply-bot
@mwalimu@baraza.africa: For your consideration.